Creating lasting impact, together

Generali and UNDP partner to strengthen SME resilience across Asia through innovative insurance solutions while advancing research, advocacy, and awareness on risk management, prevention, and climate adaptation with public institutions.

OUR VISION BY 2030

Reach 10M+ MSMEs
Expand across 30+ countries
Build 100+ local partnerships

THE INITIATIVE

Built to support your
MSME journey

Whether you're understanding ESG, measuring business risks, learning new practices, or connecting with trusted partners, everything you need in one place.

Understand

Explore what ESG means, why it matters, and how it applies to your business.

Understand

Explore what ESG means, why it matters, and how it applies to your business.

Learn

Learn at your own pace through guided training modules, assessments, and certifications.

Strengthen

Explore expert guides, articles, videos, and practical business resources.

Plan

Measure your business, assess key risks, and plan your next steps with practical tools.

OUR PARTNERS

Backed by expertise
you can trust

SME EnterPRIZE India is powered by a collaboration between four trusted organisations combining their expertise to help Indian MSMEs become more resilient and future-ready.

INSURANCE EXPERTISE

Generali Central

Helping businesses become more resilient through innovative insurance solutions, sustainability initiatives, and global SME programmes. Generali brings decades of international expertise in risk management and business resilience to India's MSME sector.

190+ Years

of global insurance expertise

Insurance Solutions

designed for MSMEs

Innovation & Resilience

through practical protection tools

GLOBAL EXPANSION

Building resilience across borders

Building on its successful European initiative, SME EnterPRIZE expanded into Asia in 2024 to help MSMEs become more resilient through innovation, research, and insurance solutions.

Launching SME EnterPRIZE Asia (Kuala Lumpur, 2024)

The first SME EnterPRIZE Asia edition was launched in Kuala Lumpur with UNDP, the Malaysian Ministry of Finance, Bank Negara Malaysia, the SME Association of Malaysia, and leaders from the insurance and financial sectors to strengthen MSME resilience.

Launched the Building MSME Resilience in Southeast Asia report
Introduced the SME Loss Prevention Framework
Showcased Insurance Innovation Challenge Fund Malaysia solutions

GLOBAL INITIATIVES

Driving global insurance innovation

Beyond SME EnterPRIZE, Generali and UNDP collaborate on research, climate initiatives, and innovative insurance solutions that help strengthen communities worldwide.

Parametric Insurance

Research helping governments, businesses, and communities recover faster from climate events through innovative insurance models.

Parametric Insurance

Research helping governments, businesses, and communities recover faster from climate events through innovative insurance models.

Resilience by Design

Joint Generali–UNDP research exploring how climate change impacts health, insurance, and society.

Insurance Development Forum

Collaborating with global insurers to expand climate-risk protection and disaster resilience across developing economies.

INSURANCE INNOVATION CHALLENGE

Looking to create impact through insurance?

The UNDP–Generali Insurance Innovation Challenge supports scalable insurance solutions that strengthen the resilience of India's MSMEs through funding, technical expertise, and industry collaboration.